By Mary Meisenzahl via Business insider
Roc Nation.Eric Laignel
Roc Nation opened a new headquarters in Manhattan in summer 2019.
The entertainment label was started by Jay Z is 2008.
The office was designed by architect Jeffrey Beers.
Jay-Z's entertainment label, Roc Nation, opened a new New York City headquarters last summer, less than a year before the pandemic sent many office workers at home.
The company is partnered with Live Nation, with offices in Nashville, New York, London, and Los Angeles. The newest office in Chelsea, designed by architect Jeffrey Beers, is the new headquarters. It spans businesses as a record label, talent agency, and production company.
COVID-19 has hit New York's real estate market hard, along with cities around the world as offices emptied and people began working remotely. Pinterest canceled a large San Francisco lease, and Twitter is trying to sublet parts of its San Francisco headquarters after telling workers they can work from home indefinitely.
Here's a look inside the new Roc Nation office.
The New York office was completed in summer 2019.
Roc Nation. Eric Laignel
It encompasses 29,000 feet of indoor space.
Roc Nation. Eric Laignel
In a press release, Jeffrey Beers International design team described how it created a "clean yet warm" palette for the record label's office.
Roc Nation. Eric Laignel
The office is also intentionally laid out like a gallery with works of art throughout.
Roc Nation. Eric Laignel
Concrete floors and steel paneling feel corporate, but still work for the gallery feel.
Roc Nation. Eric Laignel
Jay Z has an extensive contemporary art collection, some of which is shown off in the Roc Nation office.
Roc Nation. Eric Laignel
Jay Z picked this portrait by South African artist Zanele Muholi to sit at the entrance of the office.
Roc Nation. Eric Laignel
The office is Roc Nation's headquarters, housing many of its brands.
Roc Nation. Eric Laignel
For example, this office belongs to an executive from Armand de Brignac Champagne.
Roc Nation. Eric Laignel
The champagne brand's section of the office have concrete flooring, gold accents, and on-theme. artwork.
Roc Nation. Eric Laignel
The social media room is one of the most impressive, with a wall of monitors and faux leather paneling, plus designer sofas.
Roc Nation. Eric Laignel
The sphere shaped lounge is customizable, and can function as a workspace or theater.
Roc Nation. Eric Laignel
It was designed to feel like a "world within a world" according to the designer.
Roc Nation. Eric Laignel
The retail showroom shows off designs from Roc Nation's apparel brand, Paper Planes.
Roc Nation. Eric Laignel
The showroom has a grey marble countertop with a custom hat display and clothes hanging systems.
Roc Nation. Eric Laignel
The Paper Planes logo shows up all over too, like in this coffee table.
Roc Nation. Eric Laignel
The four executive offices were each custom designed to fit their owners.
Roc Nation. Eric Laignel
Each suite has an office, meeting room, lounge, pantry...
Roc Nation. Eric Laignel
...and a private bathroom.
Roc Nation. Eric Laignel
The designer tried to translate each executives' personality into office decor.
Roc Nation. Eric Laignel
This office has a custom couch and a piece by artist Eddie Love.
Roc Nation. Eric Laignel
The office has views of the Empire State Building.
Roc Nation. Eric Laignel
The main conference room on the ninth floor was created to "be memorable and wow clients" the designer said.
Roc Nation. Eric Laignel
Seating along the window takes advantage of the view.
Roc Nation. Eric Laignel
The designer also called it "one of the key dramatic features" of the office.
Roc Nation. Eric Laignel
Finally, the office has a 9,000 square foot rooftop terrace.
Roc Nation. Eric Laignel
The rooftop has a bar, communal tables, and a lounge area.
Roc Nation. Eric Laignel
